Data Privacy Policy MR&S GmbH

This Data Protection Declaration shall cover the use of the webpage of the German private limited company MR&S GmbH.

Our webpage contains links to other webpages of external service providers which this Data Protection Declaration does not extend to.

For us, data protection is an integral part of market and opinion research which we attach very high importance to. Collection and processing of your personal data shall be done in strict accordance with the valid German Federal Data Protection Acts of the Federal Republic of Germany (BDSG or BDSG [new]) from 25th May 2018, of the German Telemedia Act (TMG) and of the European General Data Protection Regulation (GDPR) from 25th May 2018.

With the following declaration we would like to inform you about what personal data are collected, for what purpose your data are used, and how you can object to your data being collected, processed and used.


The Controller for collection, processing and use of your personal data within the meaning of the GDPR is:

MR&S Market Research & Services GmbH
Marktplatz 8
61440 Oberursel
Tel. +49 6171 / 20782-40
Fax +49 6171 / 20782-60

Should you want to object to collection, processing and use of your personal data by us in accordance with these data protection regulations in whole or for individual measures, you can direct your objection to the Controller mentioned above.

Should you have any additional questions with regard to data protection, please contact our

Data Protection Officer:

General Use of our webpage

Access data

During every access to our webpage, user data are transmitted by the respective internet browser used and they are automatically stored in so-called server log files. The sets of data thus stored contain the following data:

Legal basis of data processing

Said access data shall be stored for a limited period of time in log files (legal basis: Art. 6 Para. 1 item f  GDPR).

Purpose of data processing

We shall use these access data without assigning them to you as a person exclusively for the purposes of operation, safety and optimisation of the webpage as well as for the anonymous tracking of the visitors of our webpages (traffic).

Duration of storage

The data shall be erased as soon as they are no longer necessary to attain the purpose for which they were collected. In the case of data collection for the provision of our web page, they will be erased once the respective session is terminated.

Ways of objection and rectification

Data collection for the provision of the web page and data storage in log files are absolutely imperative for the operation of the web page. Consequently, the user shall have no right to object.

Our web page also contains links to other web pages. Please note that we cannot be held liable for adherence to data protection regulations of other service providers. As a consequence, we herewith strongly recommend that you attentively read the data protection declarations for the other web pages in question.

Contact made by e-mail, etc.

You can contact us by using the e-mail address, telephone numbers or postal address that are published on our web page. Your data will not be passed on to any third party. Your data will only be used for our communication with you.

Depending on the scope and the topic of your enquiry, we will collect and process for example the following personal data in these cases:

Legal basis of data processing

The legal basis of processing those data that are transmitted when an e-mail is sent shall be Art. 6 Para. 1 item f GDPR. If contact is made in order to enter into an contract, the additional legal basis of data processing shall be Art. 6 Para. 1 item b GDPR.

Purpose of data processing

The data transmitted shall only be used to process your enquiry.

Duration of storage

Your data will be erased as soon as they are no longer necessary to attain the purpose for which they were collected. For personal data transmitted by e-mail, this shall be the case as soon as the respective communication with you has been terminated. The communication shall be terminated if it can be inferred from the circumstances that your enquired has been processed conclusively.

In this case, all personal data stored in the course of contact shall be erased.

However, we herewith explicitly point out that we are only allowed to finally erase your personal data if this erasure does not contradict any statutory periods of retention.

Ways of objection and rectification

You also have the option to revoke your consent to the storage of your personal data at any time.

What services or cookies are we using?

We do not use any web analytics tools or services.

We use cookies for our web site.

Legal basis of data processing

Cookies are small text files which are temporarily stored on the computer of a user when he visits a web page  (legal basis: Art. 6 Para. 1 item f GDPR).

Purpose of data processing

So-called temporary session cookies are used in order to simplify use of a web page for the visitors or in order to enable users to access various functions of the web page which could not be offered without these cookies.  A cookie contains a characteristic string of characters so that your browser is still recognized on the web page in question even after other pages were accessed.

In addition, we use so-called permanent (persistent) cookies in order to enable the user to access our web page in various languages. These cookies store the language set by you when you visit our web page. The user data that are thus collected as they are necessary for technical reasons, shall not be used by us to draw up user profiles.

Duration of storage

The session cookie contains no personal data and shall be deleted once you close your browser.

The permanent cookies we use shall remain valid on your computer for a set period of more than 24 (twenty-four) hours until the expiration date has been reached or until you delete the cookie (whichever occurs earlier).

Ways of objection and rectification

You can delete permanent cookies using your browser settings. Most browsers store cookies automatically – thus, should you want to prevent use the use of cookies, you might have to actively delete or block cookies or prevent cookies from being stored by setting your browser accordingly. However, in this case, the functionality of the web page could be limited.

Rights of data subjects

If personal data of yours are processed you are a Data Subject within the meaning of the GDPR, and you shall have the following rights against the Controller:

You shall have the right to withdraw your consent to the processing of your personal data at any time should you have given such consent (Art. 7 item 3 GDPR). For this, a written notice (e.g. by mail, e-mail) sent to our contact details mentioned herein shall be sufficient.

In addition, you shall have the following rights pursuant to the GDPR:

Data security

We shall always take the maximum care for the security of your data within the scope of the data protection regulations in force and as far as is technically possible. Consequently, we take both technical and organisational measures so as to protect our web page against loss, destruction, access, modification or distribution of your data by unauthorized third parties.

Automated individual decision-making, including profiling

We do not carry out any automated decision making on the basis of your personal data which produces legal effects concerning you or similarly significantly affects you (Art. 22 GDPR).

Likewise, we do not use the collected data for promotional purposes nor do we draw up user profiles of the visitors of our web page.

Transmission of data to third parties

Your personal data shall never be passed on to any third parties.

Your data shall only be passed on to third parties after your previous consent or if we are obliged to pass on the data on the grounds of a legal basis or the decision of a court of law.

If and insofar as we outsource certain parts of electronic data processing (the so-called “Processing” pursuant to Art. 28 GDPR), we shall contractually oblige processors to use personal data only in accordance with the requirements of the data protection regulations and to ensure the protection of your data.

At May 2018